After the huge success of The Baby Cot Shop’s Interiors of Hope campaign (which launched in January 2021), it only seems right to celebrate motherhood, inspirational nurseries and messages of hope once again. So cue the Interiors of Hope campaign 2.0, which will be running from 13th September – 10th October 2021, where you’ll find all the nursery prep, décor inspiration and positivity you need. Get ready to create a room filled with hope and style for your little bundle’s arrival. Read on for the full lowdown…
A journey of hope: How the Interiors of Hope campaign makes nursery décor meaningful
We’re here for mums-to-be, whether you’ve just announced you’re expecting or are days away from meeting your little bubba. As you embark on pregnancy, let us guide you through a journey of hope – one where even though you might be experiencing surprises at every corner, your future mini best friend will be all worth it (yes, there is light at the end of the tunnel!). And to celebrate, we’re prompting mums to create joyful, calm and uplifting nursery interiors inspired by the magic of childhood – all in an elegant, bespoke style, of course.
The Interiors of Hope 2.0 trend report: what you need to include in your nursery
Take note of these trending symbols of hope to add sprinkles of positivity into their snuggly setting…
Trend #1: Hot Air Balloons Galore

Up, up and away! Whether it’s through hanging pendant lights, a fantasy kids bed or delightful wall print, hot air balloons convey a journey, just like the one you are on mum-to-be! We love incorporating hot air balloon décor into nurseries as they spread a sense of freedom, taking control and being at one with nature. Plus, they offer a vintage, whimsical vibe that will never go out of fashion, so it’s a thumbs up from us. Put hot air balloon décor on your to-do list now for a nursery that will make you smile every time you walk in.
Trend #2: Here Comes the Sunflowers

If you’re looking to give your baby’s nursery a bright and vibrant feel, sunflower décor is a winner. Naturally adding oomph to neutral colour palettes, these flowers are perfect for both unisex and gender specific nurseries. What’s more, they symbolise good luck, happiness and loyalty, so they’re pretty perfect if we say so ourselves. Give their cosy haven a sunflower surprise with these two matching wall prints: Sunflower Art Print and Sunflowers Bouquet Art Print. Floral fan? Continue the theme via the Chamomile Flower Rug, Rosebuds Embroidered Pillowcase and the Happy Dreams Embroidered Jungle Fabric.
Trend #3: Rainbow fever

Your journey matters: nursery essentials all mums-to-be need
Let us do the hard work for you. Introducing the most practical nursery buys with you in mind…
Cadogan Changing Unit

The Baby Cot Shop Interior Design Service

Mummy & Me Wall Art
