We are thrilled to announce that our store design was awarded bronze for Chelsea in Bloom.
Over the years, the Chelsea in Bloom competition has attracted visitors from around the world to view the unique floral displays around the famous west London neighbourhood. This year, the competition was entered into by over 90 shops all displaying creative designs using fresh flowers. The theme? 'Under the Sea"
The Baby Cot Shop design drew its inspiration from a quote by Sophocles; "Children are the anchors of a mother's life'
The design featured letters in blue chrysanthemums spelling BABY against a 'deep blue sea' with wisps of gold. The gold signifies fairytale and magical which are synonymous with much of our nursery and children's furniture designs.
Sophocles' quote was hand-painted across the window- hand-painted because we individually craft our furniture by hand. The quote was flanked by a selection of seashells and starfish.
Finally we used two giant floral anchors to pull the look together with blue chrysanthemums sprinkled with gold dust, no less.
The finishing touch was a simple but stunning arrangement of purple hydrangeas and Baby's Breath (of course) placed along the window sill. Hydrangeas symbolise heartfelt and honest emotions of any kind, like you would find between a mother and her child.
We are excited and already looking forward to next year's Chelsea in Bloom, thank you for your support over the years!